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Career, Life Unicorn Pony Marketing Career, Life Unicorn Pony Marketing

2 Years. (Finding Your Own Way).

For a long time, I thought success meant following the path that was already laid out in front of you. Work harder than everyone else. Stay later. Become indispensable. Climb properly. Eventually, someone notices. But truthfully, this story starts long before any of that.

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Career, Life, Introspection Unicorn Pony Marketing Career, Life, Introspection Unicorn Pony Marketing

One Year

May 23, 2024. The day I launched Unicorn Pony, my marketing company. Of course, it didn’t happen overnight. It was something I had been considering over many months, after launching my book and trying to figure out how to deal with a slew of different predicaments.

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Introspection, Life Unicorn Pony Marketing Introspection, Life Unicorn Pony Marketing

‘Happy’ New Year

This year has been one of challenges and quiet glimmers of hope. It’s been a year where I dared to aim higher, putting my name forward for public service, fueled by a belief that change is possible when thousands of people in my riding, and beyond, were sickened by the lack of empathy, humanity, and leadership from their MP. Though I lost, it’s not the end of that journey. It’s a chapter in a story still being written. Read more…

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Politics, World, Lebanon, Life, Introspection Unicorn Pony Marketing Politics, World, Lebanon, Life, Introspection Unicorn Pony Marketing

Gaza. Lebanon. JIM. AND ME.

Almost a year has passed since the onset of unprecedented destruction in Gaza, and genocide of the Palestinian people, and now, attention shifts back to Lebanon. The story seems all too familiar, at least for the Lebanese, a recurring nightmare of conflict that traces back through 2006, 2000, 1982, and even 1978. History repeats itself, relentlessly and ruthlessly. Read More...

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Life, Faith, Introspection Unicorn Pony Marketing Life, Faith, Introspection Unicorn Pony Marketing

You Only Live Forever.

In my debut book, “You’re Already Dead,” I take the experience and lessons from my dad’s life, and passing, and delve into some of the themes that come to define our lives. Or I should say, how we live, all intertwined with the transient nature of life. Based on his beliefs, I could have titled the book: “You Only Live Forever.”

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Lebanon, Life, Introspection Unicorn Pony Marketing Lebanon, Life, Introspection Unicorn Pony Marketing

We are all different. We are all the Same.

As we mark the 162nd day of the ongoing onslaught in Gaza, the heavy weight of sadness has settled over the world, the community around me, and my own shoulders. The barrage of unending horrors, massacre after massacre, and the inaction of our Canadian Prime Minister, along with his Conservative Party counterpart, have led to a profound sense of powerlessness and despair.

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Life Unicorn Pony Marketing Life Unicorn Pony Marketing

March 8

Today marks not just International Women’s Day, but also the birth of my eldest daughter. She chose March 8 to make her grand entrance, a week overdue, as if aligning her arrival with the moon and this significant day…

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Books, Lebanon, Life Unicorn Pony Marketing Books, Lebanon, Life Unicorn Pony Marketing

Scenes from the Unseen

The videos I’ve been sharing on Instagram from Beirut and South Lebanon, inspired by the themes in my book “You’re Already Dead,” focus on the beauty of everyday life. My father captured not every detail, but those ordinary moments between family and friends. It’s these scenes that now strike a chord with me…

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Interesting Articles, Work, Entrepreneurship, Life Unicorn Pony Marketing Interesting Articles, Work, Entrepreneurship, Life Unicorn Pony Marketing

So What Do You Do?

I recently read an article from the BBC titled “Why you shouldn’t ask people what they do,” and it got me thinking about a specific chapter in my book, “You’re Already Dead,” particularly the chapter “The Things We Do for Money.” This reflection brings forth my viewpoint about the deeper significance of our interactions when meeting strangers or catching up with old acquaintances.

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Guest Blogger, Life, Grief, Introspection Katie-Marie Buswell-Zuk Guest Blogger, Life, Grief, Introspection Katie-Marie Buswell-Zuk

Finding Happiness Through Grief

This guest post, written by a friend from Smoky Lake, explores the journey of finding happiness amidst grief. It recounts their personal experience of losing a father to suicide, struggling with loss and mental health, and eventually finding healing and joy. The story highlights the importance of professional help and the therapeutic power of nature, offering a powerful reminder of resilience and hope in the face of sorrow.

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World, Life Unicorn Pony Marketing World, Life Unicorn Pony Marketing

116.

In “116,” I reflect on the devastating events that began on October 7, 2023, and how they resonate with the themes of mortality and resilience in my book “You’re Already Dead.” Amid personal challenges and global turmoil, I emphasize the importance of living with dignity and hope, and the responsibility to make a positive impact in a world marked by conflict and adversity.

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World, Life Unicorn Pony Marketing World, Life Unicorn Pony Marketing

Climbing Our Own Mountains

In “You’re Already Dead,” a chapter titled “Perseverance,” which was initially written about grief and being lost with where we perceive our place to be in life, can also be interpreted for the age of social media, where the onslaught of positivity can blur our individual journeys. This chapter, and this post, serve as a reminder that our paths of perseverance and self-improvement are deeply personal…

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Philosophy, Life, Books Unicorn Pony Marketing Philosophy, Life, Books Unicorn Pony Marketing

“What’s your point?”

In my recent book’s chapter on purpose, I delve into the complex interplay of existence and meaning that each of us navigates. This journey takes on new significance in our world, increasingly filled with uncertainty and turmoil. I often find myself reflecting on lyrics from the song…

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Grief, Life, World Unicorn Pony Marketing Grief, Life, World Unicorn Pony Marketing

Grief in the Glow

In the sterile silence of his hospital room in the palliative care ward, I stood beside Bayee, Jim, his presence hanging between this world and the next. He spent the holidays here, and now, approaching mid-January 2011, he lay in a coma. The festive lights and songs of December had faded, but the weight of the holiday season lingered, its shadow extending into the new year as we grappled with the impending loss….

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Life, Entrepreneurship, Work, Books Unicorn Pony Marketing Life, Entrepreneurship, Work, Books Unicorn Pony Marketing

The Magic of Being Your Own Boss

Today, I’m going to write about something a bit different from my last posts, but related to them in a way. First, as you know from the blog post “Echoes Of A Last Tear” I mentioned my professional crisis, existential crisis, trauma, grief, and unfinished business from losing my father. Along with the way I was born—a stubborn, entrepreneurial know-it-all—led me to find healing in writing a book…

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Introspection, Life, World Unicorn Pony Marketing Introspection, Life, World Unicorn Pony Marketing

The Only Certainty: Embracing Life Amid Conflict and Loss

As I sit down to write this, the heart-wrenching images of the conflict in Gaza, especially the innocent lives lost, weigh heavily on my mind. My recent book, “You’re Already Dead,” alongside the enduring message to “be like Jim,” finds a challenging, almost conflicting place in the face of such overwhelming tragedy…

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Books, Life, Introspection, Philosophy Unicorn Pony Marketing Books, Life, Introspection, Philosophy Unicorn Pony Marketing

Courage

In a world often torn by conflict and injustice, the concept of courage takes on various forms. While the bravery of individuals in their personal lives is often celebrated, there lies a profound need for courage in the political arena, especially when it comes to defending human rights universally…

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Life, World, Introspection Unicorn Pony Marketing Life, World, Introspection Unicorn Pony Marketing

Clouds Over Jabal Al-Sheikh

I wrote, in my debut book, “You’re Already Dead,” about my recollection and experience visiting Lebanon as a seven-year-old in 1992. I hint about my current understanding of the geopolitical situation in the Middle East as a grown man, but in the chapter on community, as I recall my first-ever trip to Lebanon as a seven-year-old, it was one of childhood ignorance…

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World, Life, Books Unicorn Pony Marketing World, Life, Books Unicorn Pony Marketing

Living Amongst Chaos

Finding meaning in day-to-day life, especially when confronted with the harsh realities of the current state of the world, can be challenging, but it’s not impossible. Even with the constant barrage of news, opinions, and disturbing videos, it’s important to ground ourselves and our emotions…

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